Assistant Manager- Content
Job Title Assistant Manager – Content Marketing
Job IDDepartment Marketing
Reports to Senior Manager, Brand, Design & Content
We are looking for a dynamic individual who is creative, deeply driven to use engaging andauthentic content to drive results.
Key Duties and Responsibilities
Custodian for external and internal media content for , including website,blogs, digital platforms, creative copies, SMS, EDMs, push notications, etc
Work closely with cross functional teams to conceptualize and implement an integratedcontent strategy and monthly content calendar, which should be synced acrossplatforms and customer touchpoints
Conceptualize, write and proofread long and short-form content through exciting andengaging content
Assist in executing content for various branding activations and campaigns Collaborate with website and performance marketing teams to ensure that content is
SEO optimized, promotable and eectively targeted. Ensuring that all content is aligned to the brand and is consistent in terms of style
quality and tone of voice Establish guidelines and best practices across teams for content creation Track consumer and content analytics to prepare suitable performance reports
Excellent command overwritten and spoken English. Must have a comprehensive grasp ofEnglish grammar, vocabulary and spellings. Good command over any other Indian language isa plus.
Detailed research and conceptualization skills, with experience in project management.
Should be digital savvy and have a strong understanding of SEO, SEM, social media and digitalmarketing trends. Good knowledge of content and layout design tools such as Adobe suite is aplus.
Good communication and interpersonal skills, Dependability, Eager to Learn, Strong inclinationtowards creativity, customer-oriented approach.